Dating agent 15
It has a Google-like track record of gobbling up its competition: it purchased Ok Cupid in 2011, and also owns Tinder, a wildly popular mobile app founded in 2012.
“Try this experiment next time you’re out for dinner with a group of friends,” suggests Gregory, who is Match.com’s UK manager and European director.
The couple from California are among the first in history to have gone on an online date – and, two decades later, have a long, happy marriage to show for it.
“Back then, there was a sense of 'Oh, you must be really desperate,’” she says.
At the British HQ of the world’s biggest dating agency, every day is Valentine’s Day.
The lift doors ping open to reveal a wall plastered in photographs of happy couples – cliché upon cliché of wedding shots, beach scenes, even a pair strolling through a sunflower field.
It was free to fill in and provided users with a report informing them how many of the men/women on his system matched their responses. Klien, a somewhat eccentric philanthropist whose interests include cryogenics and the Lifeboat Foundation (an NGO dedicated to the preservation of human life in the event of global disaster), now lives in Reno, Nevada.
He has never spoken about the “Matchmaker”, and when I track him down he is brusque and to-the-point.